Scoop: Van Drie Group presents her products completely virtual during Anuga 2021

 

During Anuga 2021, the largest food fair in the world, Van Drie Group will be the first to present the complete veal range virtually. By using 3D images that are presented in a holobox, visitors can view the products lifelike and up close.

In cooperation with Digital Chef, Van Drie Group last year converted its entire veal cut book into 3D images. Besides the fact that customers of Van Drie Group and her companies have a better idea of the available assortment this way, the 3D models of all calf parts can easily be used for other learning or marketing purposes, like in this case the Holobox at the Anuga.

“De basis hebben we samen met Van Drie al gelegd in het 3D snittenboek. Met de doorvertaling in de Holobox, krijgt de bezoeker de kalfssnitten op ware grootte te zien, alsof de snitten er daadwerkelijk zijn. Bezoekers kunnen de 3D snitten zelfs van alle kanten bekijken en rondraaien met het touchscreen”, aldus Robbert Oude Luttikhuis.

De holobox is te bekijken tijdens de Anuga 2021 in Keulen in hal 6.1 op stand: B010 C019

For more information on our 3D solutions, please contact us.

Demo?

Taking the next step in sales, marketing and e-commerce?

More info?
Contact us!

Getting started with our 3D solutions? We would be happy to tell you more.